Yunnan Pickshell International Trade Co., Ltd. Corporate Culture
1. Company Profile
Yunnan Pickshell International Trade Co., Ltd. is a comprehensive trading enterprise specializing in cross-border e-commerce, operating the "Pickshell Mall" platform. Headquartered in Yunnan and reaching out to the world, the company is dedicated to bringing quality Chinese products to global consumers while introducing selected overseas goods to the Chinese market, building an efficient, honest and convenient cross-border trade bridge.
2. Corporate Mission
Making quality global products accessible, making cross-border transactions simple and trustworthy
We strive to eliminate barriers in cross-border trade. Through technological innovation and service optimization, we provide consumers with a rich selection of quality, fairly priced goods, and offer merchants an efficient, secure and transparent trading environment, making every click an enjoyable discovery journey.
3. Corporate Vision
To become a globally trusted cross-border e-commerce platform
What we pursue is not only growth in transaction volume but also the accumulation of user goodwill. We dream that one day, when people think of cross-border shopping, the first name that comes to mind will be "Pickshell Mall". Through continuous effort, we aim to make Pickshell a synonym for quality, integrity and convenience.
4. Core Values
1. Customer First
We always put customer needs and experience first. Whether consumers, merchants or internal operators, every user is our customer. We listen to their voices, respond quickly to their requests, continuously optimize products and services, and exceed their expectations.
2. Integrity and Honesty
Integrity is the foundation of our business. We act honestly both internally and externally, never deceiving, concealing or falsifying. We commit to protecting user information, abiding by transaction rules, and fulfilling our promises. We believe that only integrity can win long-term trust.
3. Win-Win Cooperation
We view suppliers, logistics partners, technology partners and every employee as a shared community. We pursue mutual growth, share success, and create greater value through cooperation. We oppose zero-sum games and firmly believe that sustainable development can only be achieved when every party in the ecosystem benefits.
4. Embrace Change
The cross-border e-commerce industry changes rapidly – policies, technologies and consumer preferences are constantly evolving. We stay alert, proactively learn, adapt quickly and dare to innovate. We do not fear failure; we learn from it and continuously iterate and improve.
5. Pragmatic and Efficient
We advocate a down-to-earth, results-oriented work style. We oppose formalism and pursue simple, direct communication and efficient execution. We encourage speaking with data and facts, solving the most critical problems with minimal cost, and focusing our time and energy on things that truly create value.
5. Business Philosophy
Quality as foundation, compliance as principle, service as soul
- Quality as foundation: Strictly control product sources and quality, establish a sound quality control system, so that users can buy with confidence.
- Compliance as principle: Strictly comply with laws and regulations of China and countries where we operate, attach great importance to data security and privacy protection, and insist on lawful operation.
- Service as soul: Provide attentive, professional and timely pre-sale and after-sale support, creating a differentiated advantage through service.
6. Corporate Spirit
The Pickshell Spirit: Explore, Polish, Treasure
- Explore: Like searching for shells on the beach, stay curious, constantly discover new market opportunities, new quality products, and new business models.
- Polish: Never settle for rough management; meticulously refine every process and every detail, pursuing the ultimate experience.
- Treasure: Cherish every user, every partner and every employee's trust and contribution, treating customer goodwill as our most precious asset.
7. Employee Code of Conduct
1. Love the company, protect its reputation, and do nothing that harms the companys interests.
2. Respect colleagues, collaborate and help each other, and foster an open, inclusive and positive working atmosphere.
3. Keep company trade secrets, do not disclose user information, and comply with data security regulations.
4. Continuously learn and proactively improve professional skills and industry knowledge.
5. Be self-disciplined and honest, reject commercial bribery, and do not use position for personal gain.
6. Be responsible, take ownership of work results, and do not shift blame or avoid responsibility.
7. Follow attendance and work discipline, and maintain an efficient work status.
8. Guidelines for Implementing Corporate Culture
We do not just write our corporate culture on paper; we are committed to integrating it into daily management and business processes:
- Selecting talents who identify with our core values during recruitment;
- Systematically conveying the meaning of corporate culture through training;
- Reflecting value assessment in performance reviews;
- Prioritizing culture practitioners in promotions and awards;
- Continuously promoting the culture through internal communication channels (e.g., regular meetings, internal publications, culture walls).
We believe that a strong corporate culture is the most sustainable competitive advantage of our company. Yunnan Pickshell International Trade Co., Ltd. will stay true to its original aspirations and, together with all partners, continue to pick shells along the cross-border e-commerce journey and create brilliance.